Seen by almost every company, tik tok isn’t distributing the wealth made from the app. Sadly as they claimed isn’t giving the correct royalties to artists. For now, the artists driving TikTok’s first year of success are mostly ecstatic about the way it has boosted their careers. rather than dealing with the money directly fromContinue reading “Tik Tok is putting the money in the wrong pockets.”
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Tik Tok Pay Up or Else
Sony and Universal have made claims to Chinese company, ByteDance who were the creators of Tik Tok, that they should be getting more money for sounds and content previously made by the “Big Three”: Warner, Sony and Universal. The Big three want more money because their music and content is getting views but they aren’tContinue reading “Tik Tok Pay Up or Else”
Tik Tok signs with a record label
As people recreate sounds on tik tok either on their own time or through the app, Tik Tok wants to be able to have those rights if that sound would ever make it to other platforms. Tik TOk is also looking out for their creators, they want the users and music artist to both benefitContinue reading “Tik Tok signs with a record label”
Soap & Glory use Adtech for Good.
While many advertisers are freezing their ad spend, Soap & Glory is doing the opposite. They are partnering with Unilever’s Knorr, Nestle, and Co-Op Bank to embrace “ethical Adtech”, which allows people to make a charitable donation by watching or interacting with an ad online. Soap & Glory is just one of the few companiesContinue reading “Soap & Glory use Adtech for Good.”
Growing app is wrecking the music industry
I know again “the rise of Tik Tok” but again the rise of this app really took the industry by storm. Now with more information Tik Tok wants to create their own way of streaming music used from sounds. Already now like Twitter and Instagram there is a Live feature once you reach a certainContinue reading “Growing app is wrecking the music industry”
The Power of Sound
For those not initiated into the phenomenon, TikTok videos use either user generated music or commentary, sound from shows, movies, or games, or actual songs or mash-ups by artists, which are called “sounds.” These sounds come from popular songs and what not found on the app. With such popularity in the app many songs haveContinue reading “The Power of Sound”
Discovery through Tik Tok
Tik Tok’s rise has gone to other apps like Spotify and Youtube where there are countless playlists of songs from Tik Tok. This articles goes into the example of Mariah Carrie’s ‘Obsessed’ which was on the Billboards top 100 at No. 7 in 2009. Since then it has gained a second wind through Tik TokContinue reading “Discovery through Tik Tok”
Explosion of Tik Tok Takes Away from the Art
With the rise of Tik Tok many artists have strayed away from making full albums. Through studies done through NPR it has show that many artist have stopped making albums. Albums are works of art, they usually tell a story which is why people like following artists because they can make a connection with them.Continue reading “Explosion of Tik Tok Takes Away from the Art”
Music Turns into Memes
With the rise of ever famous app TikTok, it has a constant affect on the music industry due to the fact it is based off of sounds. Without previous recorded sounds from artists, creators are left to their own sounds, which usually are voice overs. With the popularity of dance challenges it drives artists toContinue reading “Music Turns into Memes”
Managers in this time
Social media has and is changing during this time, with a lot more views and engagement from followers stuck at home. Social media managers need to create content to replace the scheduled content they had before the pandemic and ensure that it is for the audience. So many things have changed during this time andContinue reading “Managers in this time”