Author Archives: karinalvarez14

The impact that the coronavirus pandemic is having on social media has been a pretty positive one, with the decreasing in posting the engagement rates have gone up. The reasons these rates have gone up is mostly because of the amount of people staying at home with nothing to do but scroll through social mediaContinue reading “Social Media Virus”

Social media has and is changing during this time, with a lot more views and engagement from followers stuck at home. Social media managers need to create content to replace the scheduled content they had before the pandemic and ensure that it is for the audience. So many things have changed during this time andContinue reading “Managers in this time”

With the changing of our lives during the time of COVID-19 the marketing strategies are changing as well. With this pandemic so many people are buying online, panic buying and stocking up on essentials. It is important for marketers to know and anticipate future needs during this time. This will ensure that consumers are stillContinue reading “Changing Marketing Strategies”

Social Media Marketing increases business exposure because of the use of social media platforms as a way to market products, businesses and companies. The constant use of technology by everyone, everyday has formed this important wave of new marketing. Technology is in the lives of every single person and it is how we communicate withContinue reading “The Need of Social Media Marketing”

With the time we are living in right now, social distancing is a part of everyones lives. And technology has only become more important to keeping in contact with friends and family, entertaining us, keeping us updated and for work. This means more people are using social media platforms to share and browse when bored.Continue reading “Social Distancing Era”

Everyone uses social media and views ads, products, and pages daily. To ensure that consumers are captivated by your social media marketing campaign it is helpful to use social media marketing tools. These tools will help to improve the campaign overall, in many different ways. Many of these tools will help with the analytical sideContinue reading “Tools for Success”

Social media is changing and growing every single day, with it there needs to be people who have a passion for seeing a change and growth for the companies and businesses using these platforms. Social media is important when it comes to marketing in today’s society because most people spend hours and hours a dayContinue reading “Social Media Jobs”

Social media is the present of future of today’s society, it is used by over 3.48 billion people worldwide and that number continues to grow everyday. The average user of social media is online for 2 hours and 22 minutes a day, do you know how many advertisements they probably see during that time. AndContinue reading “The Stats tell it All”

In the world of social media marketing it is all about the trends going on and they are constantly changing and evolving at a fast pace. Everyday there is a new video, platform, photo, etc. going around getting everyones attention. What marketers want is for their company or product to be that thing that getsContinue reading “Following the Trends”

Social media marketing is the basis of many companies success in today’s society. People spend so much of their time on platforms such as Instagram, Facebook, Twitter and LinkedIn; just to name a few. Many benefits to using social media to market include: increase in brand awareness, generate leads and boosts conversations, forms relationships withContinue reading “Social Media Marketing Guide”