Coronavirus on Sports Industry

The coronavirus has had a huge impact on everyones lives and we all have truly never experienced something of this magnitude before. To stay in line with my general topic of sports marketing and analytics and make it relevant to the biggest headline across the world I am going to share a quick example of how this pandemic is making its impact on sports. As by now, every major sports league and even minor has either canceled or postponed their season or events. But the biggest news to sports fans out of all of this is that the notorious NCAA mens basketball tournament “March Madness” has been canceled and thrown executives, coaches, players, fans, the media into an absolute frenzy. To read more about the massive impact this has on everyone click the link below to read more. https://www.washingtonpost.com/sports/2020/03/13/march-madness-money-coronavirus/