Potential Discrimination Through Social Media Ads

In today’s social media driven world the job market is becoming easily accessible to people of all ages and backgrounds. With recruiting sites like Linkedin, Zip Recruiter, and Monster.com employers are now utilizing these sites to seek out talent acquisition. In 2018 , “The Communication Workers of America(CWA) filed a class action lawsuit against Amazon, T-Mobile, Cox-communications and Cox media group alleging age discrimination in their Facebook ads”(Anderson 2018). Meaning, these employees from these website have filtered and adjusted their settings on their job ads to target only employees under 40.

This then creates the question of , does social media create discrimination issues for employers? Although, this happened in 2018 I wouldn’t be surprised if this was happening current day with targeting specific people for jobs. I feel as though these companies should instead create spaces on social media where their able to protect their business while also finding talent from people of all ages and races.

https://www.hrlawmatters.com/2018/01/potential-discrimination-social-media-ads/

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